Team / Marketing / UXUI
Team / Marketing / UXUI
Team / Marketing / UXUI
Zenbreath
Zenbreath
Zenbreath
✦ Tools
Figma, Photoshop, Illustrator
✦ Duration
3months
Meditation for Every Moment
ZenBreath reimagines mindfulness, creating a tranquil, user-friendly space where individuals can connect with their inner peace through guided meditations and breathing exercises.
The platform fosters mental resilience and tranquility, enriching daily life through accessible mindfulness practices.
What Keeps People from Meditating?
What Keeps People from Meditating?
What Keeps People from Meditating?
Stress from Daily Life
Many people struggle with overwhelming stress in their daily lives, which negatively impacts their mental health. This stress often becomes a barrier, even to starting meditation.
Fear of Being Judged
Newcomers to meditation fear judgment when sharing their experiences in a community. This fear prevents them from engaging actively, leaving them feeling isolated.
Hard to Keep Meditating
RegularlyBuilding a consistent meditation habit is challenging. Busy schedules and low motivation make it hard for users to stick to regular practice.
Stress from Daily Life
Many people struggle with overwhelming stress in their daily lives, which negatively impacts their mental health. This stress often becomes a barrier, even to starting meditation.
Fear of Being Judged
Newcomers to meditation fear judgment when sharing their experiences in a community. This fear prevents them from engaging actively, leaving them feeling isolated.
Hard to Keep Meditating
RegularlyBuilding a consistent meditation habit is challenging. Busy schedules and low motivation make it hard for users to stick to regular practice.
Stress from Daily Life
Many people struggle with overwhelming stress in their daily lives, which negatively impacts their mental health. This stress often becomes a barrier, even to starting meditation.
Fear of Being Judged
Newcomers to meditation fear judgment when sharing their experiences in a community. This fear prevents them from engaging actively, leaving them feeling isolated.
Hard to Keep Meditating
RegularlyBuilding a consistent meditation habit is challenging. Busy schedules and low motivation make it hard for users to stick to regular practice.
Stress from Daily Life
Many people struggle with overwhelming stress in their daily lives, which negatively impacts their mental health. This stress often becomes a barrier, even to starting meditation.
Fear of Being Judged
Newcomers to meditation fear judgment when sharing their experiences in a community. This fear prevents them from engaging actively, leaving them feeling isolated.
Hard to Keep Meditating
RegularlyBuilding a consistent meditation habit is challenging. Busy schedules and low motivation make it hard for users to stick to regular practice.
Stress from Daily Life
Many people struggle with overwhelming stress in their daily lives, which negatively impacts their mental health. This stress often becomes a barrier, even to starting meditation.
Fear of Being Judged
Newcomers to meditation fear judgment when sharing their experiences in a community. This fear prevents them from engaging actively, leaving them feeling isolated.
Hard to Keep Meditating
Regularly
Building a consistent meditation habit is challenging. Busy schedules and low motivation make it hard for users to stick to regular practice.
Market Context
The Meditation Application Market is projected to reach USD 9.914 billion by 2025, driven by the increasing need for stress-reduction tools. The COVID-19 pandemic has heightened the demand for mindfulness apps, with the market expected to expand significantly by 2031.
Our Challenges
Our Challenges
"How might we create a unique and trustworthy space for individuals to practice mindfulness without fear of judgment, overcoming the barriers posed by stress and daily challenges?"
"How might we create a unique and trustworthy space for individuals to practice mindfulness without fear of judgment, overcoming the barriers posed by stress and daily challenges?"
User Journey Mapping
User Journey Mapping
Starting a Meditation Session in ZenBreath
Powerful Effects
Add effects with a few clicks and capture your audience’s attention when they land on your website.
User Journey Mapping
Starting a Meditation Session in ZenBreath
Competitor Analysis
Competitor Analysis
Competitor Analysis
A competitive analysis was conducted evaluating seven leading brands to identify ZenBreath's market positioning.
This assessment strengthened our understanding of the competitive environment and identified ZenBreath's strengths and opportunities. We were able to think of an approach that would allow users to be motivated by connecting with others to conduct meditations together, a characteristic that other applications do not have.
A competitive analysis was conducted evaluating seven leading brands to identify ZenBreath's market positioning.
This assessment strengthened our understanding of the competitive environment and identified ZenBreath's strengths and opportunities. We were able to think of an approach that would allow users to be motivated by connecting with others to conduct meditations together, a characteristic that other applications do not have.
User Stories
User Stories
User Stories
A unique feature that allows users
to practice breathing exercises together,
Share thoughts,
and view each other’s profiles.
Wireframe and Prototype
ZenBreath fosters open dialogue and connection among users by allowing anonymous Converstaions, creating a supportive community where they can express themselves freely.
This privacy-oriented approach ensures a secure environment. In this community synergy, ZenBreath helps users Motivate each other and grow together, strengthening the sense of community and enriching Daily life.
Wireframe & Prototype in Figma
Wireframe and Prototype
ZenBreath fosters open dialogue and connection among users by allowing anonymous Converstaions, creating a supportive community where they can express themselves freely.
This privacy-oriented approach ensures a secure environment. In this community synergy, ZenBreath helps users Motivate each other and grow together, strengthening the sense of community and enriching Daily life.
Wireframe & Prototype in Figma
A unique feature that allows users
to practice breathing exercises together,
Share thoughts,
and view each other’s profiles.
A unique feature that allows
users to practice breathing
exercises together,
Share thoughts,
and view each other’s profiles.
Wireframe and Prototype
ZenBreath fosters open dialogue and connection among users by allowing anonymous Converstaions, creating a supportive community where they can express themselves freely.
This privacy-oriented approach ensures a secure environment. In this community synergy, ZenBreath helps users Motivate each other and grow together, strengthening the sense of community and enriching Daily life.
Wireframe & Prototype in Figma
Wireframe and Prototype
ZenBreath fosters open dialogue and connection among users by allowing anonymous Converstaions, creating a supportive community where they can express themselves freely.
This privacy-oriented approach ensures a secure environment. In this community synergy, ZenBreath helps users Motivate each other and grow together, strengthening the sense of community and enriching Daily life.
Wireframe & Prototype in Figma
Wireframe and Prototype
ZenBreath fosters open dialogue and connection among users by allowing anonymous Converstaions, creating a supportive community where they can express themselves freely.
This privacy-oriented approach ensures a secure environment. In this community synergy, ZenBreath helps users Motivate each other and grow together, strengthening the sense of community and enriching Daily life.
Wireframe & Prototype in Figma
Serene Meditation
Install the plugin and convert your designs to a responsive site.
Mindful Community
Browse dozens of templates. Click, duplicate, customize.
Breathing Exercises
Specialized techniques for stress
management and deep sleep
Meditation Guides
Browse dozens of templates. Click, duplicate, customize.
Key Features
Key Features
Key Features
Breathing Exercises
Breathing Exercises
Specialized techniques for stress
management and deep sleep
Specialized techniques for stress
management and deep sleep
Meditation Guides
Meditation Guides
Various levels of guided meditations, including stress relief and sleep improvement.
Various levels of guided meditations, including stress relief and sleep improvement.
Serene Meditation
Serene Meditation
Personalized meditation with scenic visuals and intuitive navigation.
Personalized meditation with scenic visuals and intuitive navigation.
Mindful Community
Mindful Community
Connect with others through shared mindfulness experiences in real time.
Connect with others through shared mindfulness experiences in real time.
Reflection
Reflection
In this project, I focused not only on UI design but also on understanding user pain points and logically connecting those insights to practical design solutions.
Starting from user research, I defined clear problems, translated them into user stories, and mapped them directly to functional requirements and design decisions.
By balancing emotional design with logical problem-solving, I aimed to create a product that is both visually appealing and functionally meaningful.
Through this process, I also learned the importance of seamless collaboration between designers, product managers, and developers. This experience has strengthened my ability to think from a holistic product perspective, making me confident in my role as a designer who bridges user needs and business goals.
In this project, I focused not only on UI design but also on understanding user pain points and logically connecting those insights to practical design solutions.
Starting from user research, I defined clear problems, translated them into user stories, and mapped them directly to functional requirements and design decisions.
By balancing emotional design with logical problem-solving, I aimed to create a product that is both visually appealing and functionally meaningful.
Through this process, I also learned the importance of seamless collaboration between designers, product managers, and developers. This experience has strengthened my ability to think from a holistic product perspective, making me confident in my role as a designer who bridges user needs and business goals.
In this project, I focused on UI design and understanding user pain points and logically connecting those insights to practical design solutions.
Starting from user research, I defined clear problems, translated them into user stories, and mapped them directly to functional requirements and design decisions.
By balancing emotional design with logical problem-solving, I aimed to create a visually appealing and functionally meaningful product.
Through this process, I also learned the importance of seamless collaboration between designers, product managers, and developers. This experience has strengthened my ability to think from a holistic product perspective, making me confident in my role as a designer who bridges user needs and business goals.
Eunsong Choi
© 2024 ESongChoi.com All rights reserved
Eunsong Choi
© 2024 ESongChoi.com All rights reserved
Eunsong Choi
© 2024 ESongChoi.com All rights reserved